Social Media Marketing Form Step 1 of 3 0% Part I. Your BrandWhat is the tone of your brand?(Required) What products or services are you trying to promote?(Required) What products or services form the core of your brand?(Required) Part II. Your CustomersWho are your ideal customers?(Required) What problems do your ideal customers face?(Required) How does your company help solve those problems?(Required) Where are your customers geographically?(Required) Part III. Your Social Media PresenceWhat are your ultimate goals for social media?(Required) Which social media platforms work best for your company?(Required) What are the most important keywords for your industry?(Required) How does your online presence compare to that of your competitors?(Required) How much time can you invest into social media?(Required) What do you expect from us as your Social Media Manager?(Required) Part IV. Your ContentWhen is the best time to post your content?(Required) What type(s) of content are you looking to create for your audience (videos, images, testimonials, blog posts, etc.)?(Required) Who are your industry’s top social media and online influencers?(Required) Describe your current process for creating a piece of content, from inception to completion.(Required) What visuals should you incorporate into your content?(Required) What social media analytics and reports do you want to see? How often?(Required)