How to get more engagement on Instagram: 10 useful tips

Jul 14, 2022 | 0 comments

Do you want to get more engagement on Instagram? If so, here are ten tips that will help you get more likes and comments from your followers. These tips are meant to be used in combination with one another, so try them all out and see which ones work best for you!

Optimize Your Profile

Your profile is the first thing people see when they come to your page, so make sure it’s optimized for maximum impact. Use a clear, high-quality profile photo, and write a compelling bio that describes what you do and why people should follow you. Include links to any social media accounts or website if appropriate.

Keep in mind that not everyone will be able to read text in other languages, so choose one language and stick with it throughout your bio. Make sure you also use hashtags strategically. It can take some time to build up a following, but if you create quality content regularly and post often enough, your following will grow over time.

Update Your Bio 

Your bio is one of the first things people see when they visit your profile, so make sure it’s up-to-date and engaging! Here are a few tips:

  1. Use keywords that describe your business or brand – this will help people find you when they search for those terms.
  2. Use emojis to add personality and visual interest.
  3. Keep it short and sweet – people are more likely to read a shorter bio than a long one. You can also use hashtags in your bio for extra visibility (learn how here).
  4. Add links to pages like your website, blog, Facebook page, Twitter account, etc.
  5. Tag friends who might want to follow you too – after all, you wouldn’t be able to follow them without their permission!
  6. Share what inspires you and what makes you happy with your followers as often as possible – by sharing these positive moments with others we remind ourselves how important happiness is in our lives!
  7. Post content that is relevant to your audience – if you don’t know who your audience is, take some time to figure out what interests them.
  8. Ask questions! Questions engage users because they force people to answer something rather than just passively scrolling through feeds.
  9. Respond to comments from followers by thanking them for reaching out and asking about how their day was going; share an inspirational quote or two if you have time.
  10. Share what inspires you and what makes you happy with your followers as often as possible – by sharing these positive moments with others we remind ourselves how important happiness is in our lives!

Reorder the Filters  

The order of the filters that you use on your photos can have a big impact on the level of engagement that you receive. By reordering the filters, you can make your photos more eye-catching and thus encourage people to double-tap. Consider changing the order so that lighter filters are applied last.

What’s your favorite filter? When did you start using it? Share with us in the comments below!

Respond To Your Followers

Engagement is key on Instagram, and one of the best ways to encourage it is by responding to your followers. Whether you’re replying to comments on your photos or sending direct messages, take the time to show your followers that you’re listening and care about what they have to say. Not only will this make them feel appreciated, but it will also help create a sense of community around your brand.

Make Use of Captions 

A picture may be worth a thousand words, but that doesn’t mean you should skimp on the written word when it comes to your captions. In fact, using captions is one of the best ways to encourage engagement on your posts. Here are a few tips for writing a caption that will engage your followers and keep them coming back for more:

1) Be specific and personal. Let your followers know what they’re seeing in each photo by describing the scene or location.

2) Share something new and interesting with them – maybe an idea, experience or story. Give them something they haven’t seen before!

3) Ask for their opinion about what’s happening in the photo or video.

4) Invite your followers to tag someone else who might enjoy the post.

5) Connect with them personally by sharing where you’re at in life (i.e., Happy Valentine’s Day!). 6) Use a call-to-action like share this or tag someone who loves pizza.

7) Put emojis into use – they can say so much without using any words at all!

8) Add relevant hashtags to your captions.

9) Write clear sentences and paragraphs instead of bullet points if possible.

10) End every caption with a question that encourages comments from followers.

Use Quality Hashtags

Quality hashtags are essential for getting your content seen by more people. They help categorize your content and make it easier for people to find what they’re looking for. Plus, using relevant hashtags can make your content more engaging and encourage people to interact with you. Here are 10 tips for finding and using quality hashtags .

1) Use tags that have the same or similar meaning as your photo.

2) Search for tags that have a high number of posts per day, especially ones with a lot of comments.

3) Find the most popular tags in your industry or field by searching on various social media sites like Twitter and Pinterest.

4) Use hashtags from big influencers in your niche to gain exposure from their followers too!

5) Be sure to include some personalized hashtags, so you can reach new audiences who might not know about your work.

6) Follow other accounts related to yours and leave them a comment on one of their photos when you share them on your own account; this is an easy way to create connections and engage with others.

7) Retweet any likes or comments from other users’ posts; this will show them that you care about what they have to say.

8) When posting on someone else’s page, be sure to mention them by name and tag them.

9) Check out trending hashtags on Instagram to find ones that match your interests; they’re a great way to expand your network.

10) Make it clear why you are tagging someone (or something). You’ll be less likely to annoy people if you give some context for why you tagged them.

Leverage Instagram tagging 

Tagging is a great way to get more eyes on your content and boost engagement. When you tag someone in a post, they receive a notification and are more likely to see and engage with your content. You can also use hashtags to reach new audiences. Be sure to use relevant, popular hashtags that will help you reach your target audience.

For example, if you’re targeting parents, try #parenting or #momlife. Consider using at least five tags per post to maximize the number of people who see it. However, don’t overdo it—tagging too many people will annoy them and cause them to unfollow you.

Follow accounts that share similar interests as yours—you may be able to connect with them and build up some social capital in the process.

Post Consistently

Post regularly. Posting daily will keep your followers engaged and increase their likelihood of seeing your posts. Try not to wait too long between posts (about 24 hours) or else followers may forget about you! Keep things fresh by varying the type of content you post: photos, videos, memes, text-only posts, etc. That way your followers won’t grow tired of what you have to offer.

Don’t Be Afraid To Engage With Other Users: Reply to other users’ comments with emojis, especially if they are a brand or influencer. Hashtags are also important for increasing visibility – use them sparingly but when necessary. One last tip is to stay authentic.

It’s best to be true to yourself and your brand rather than trying to make an account that represents someone else’s style. The authenticity will come through in all of your work, which can help you gain more followers in the process!

Find Perfect Timing for Posting

The best time to post on Instagram is between 2pm and 3pm EST. This is because most people are finishing up work and school and have some down time. Plus, they’re probably already scrolling through their feed looking for something to do.

Make sure you’re posting at this time to increase your chances of getting that much-needed engagement. If you miss it, try posting again between 7pm and 8pm when the kids are going to bed. Or, if you have a business that caters towards millennials, keep in mind that the best time to post with them is from 12am – 1am when they should be starting their day.

You can also catch people just waking up by posting around 6am or 7am. For all other audiences, your best bet is 5pm or 6pm as they’re winding down for the evening.

Use the Power of Videos

Videos are a powerful way to tell a story and connect with your audience on a deeper level. By using videos, you can show off your products or services in a way that pictures simply can’t do justice. Not to mention, videos are also more likely to be shared than other types of content. If you want to get more engagement on Instagram, start incorporating videos into your strategy. Here are three ways to take advantage of this technique:

1) Make sure you have an interesting thumbnail for the video;

2) Add captions for your video that give context about what is happening in the video;

3) Use hashtags within the caption as well as at the end of the video description so people who watch it will find it when they search on their phone. Don’t forget to add these hashtags at the beginning of your video too!

A Quick Wrap

Getting more engagement on your Instagram posts can be a great way to reach new audiences and connect with potential customers. Here are some of the best ways to get more Instagram engagement.

*The most important tip is to post consistently, at least once per day or every other day. People don’t follow accounts that don’t post often.

* Find an engaging time of day for your target audience. Consider posting first thing in the morning, around lunchtime, or in the evening when people might be less busy. When you’re starting out, it’s worth experimenting with different times of day to see what gets you better results.

* Share images that have a clear connection to your brand. Take them yourself if possible and make sure they show off your products. Try not to use too many emojis, text captions, filters, or hashtags because those tend to decrease engagement rather than increase it. Don’t try too hard by using silly jokes in the caption because people will only share content that makes them look good online.

*The best type of content is usually pretty simple – just give viewers something nice to look at without any distractions.

* Asking followers to comment below your post and answering questions in the comments is another great way to encourage engagement. If you want more likes, consider paying attention to how long people look at your photo before scrolling past it. Studies have shown that images which hold someone’s attention for two seconds generate 33% more likes than ones which hold their attention for one second.

* One final piece of advice: work on consistency! Consistency breeds success on social media as well as anything else in life.